Social Software in Libraries

Part of the Emerging Technologies Workshop Series



Alison K. Cody
web.simmons.edu/~cody1

November 2007




What is social software?

http://www.flickr.com/photos/lwr/

We brainstormed a list of websites, applications etc. that we thought were social software.



What makes it social?

Meredith Farkas says*:
. . . social software is defined as a tool that must meet at least two of the three following conditions:
  • It allows people to communicate, collaborate, and build community online.
  • It can be syndicated, shared, reused, or remixed, or it facilitates syndication.
  • It lets people learn easily from and capitalize on the behavior or knowledge of others.
What else would you add to our list?

* Social Software in Libraries, p. 1.



Why should you care?

According to reports by the Pew Internet & American Life Project:

Pew Internet & American Life Project: http://www.pewinternet.org



What are your patrons doing?



Social networking websites

More than half (55%) of all online American youths ages 12-17 use online social networking sites, according to a new national survey of teenagers conducted by the Pew Internet & American Life Project.

Social Networking Websites and Teens: An Overview

66% of those teens say their profiles are not visible to all internet users



Social networking websites

eVolver: http://myspace.com/denver_evolver | IUSB: http://simmons.facebook.com/group.php?gid=2215014895 (Facebook login required)



Customer Reviews

Library Thing Suggester & UnSuggester: http://www.librarything.com/suggest



Customer Reviews

I searched for the Da Vinci Code to get started | HCPL: https://catalog.hclib.org | AADL: http://www.aadl.org/sopac



As a side note . . .

Ann Arbor District Library's SOPAC (Social OPAC) has customer and editorial reviews, patron tagging, "patrons who checked out this book also borrowed . . ." etc. Also, they blog a lot. Check out this post from the director to get started: aadl.org is Two!

Here's some more info on SOPAC from the guy who put it together, John Blyberg: AADL.org Goes Social

AADL. org Goes Social: http://www.blyberg.net/2007/01/21/aadlorg-goes-social/ | aadl.org is Two!: http://www.aadl.org/node/4722



Blogging

Political Intelligence: http://www.boston.com/news/politics/politicalintelligence/ | Consumerist: http://www.consumerist.com | Bostonist: http://www.bostonist.com



Blogging

HCPL eBranch: http://www.hcpl.net/ebranch/news/ | From the Ashes of the Phoenix: http://www.phxashes.blogspot.com/ | Beyond Brown Paper: http://beyondbrownpaper.plymouth.edu/



Personal Homepages

Mostly powered by RSS. These aggregate all the info that I want to see in one place. Where's my library?

MyYahoo!: http://my.yahoo.com | iGoogle: http://www.google.com/ig



Photo Sharing

How many of your patrons are Flickr addicts? How easy/difficult is it to get photos from library events on your website? Libraries on Flickr:

PCL: http://www.flickr.com/photos/piercecountylibrary/ | SMCL: http://www.flickr.com/photos/smcl/ | LibraryLoft: http://www.flickr.com/photos/libraryloft/



Photo Sharing

Not only are you out there, but you can pull the photos into your website or blog easily.
www.flickr.com
Make a Flickr badge!

Flickr badge: http://www.flickr.com/badge.gne



Commenting & Tagging

Commenting and tagging are showing up everywhere! At least some of your patrons are probably doing it.


Commenting & Tagging

Commenting and tagging are showing up everywhere! At least some of your patrons are probably doing it.

Links: http://tags.library.upenn.edu/ | http://www.aadl.org



Social Software @ Your Library

Should you do this? Things to consider:


Social Software @ Your Library

Understand:


Understand how the technology works

Use it yourself first. Yes, really. Think about things like: (And yes, also do some readings.)


Understand how your patrons are using it

Are your patrons out there? Get the info and think about it. A lot.


How would the technology affect the library & staff?

Consider doing a formal evaluation. It'll help you to:


Social Software @ Your Library

Read these books!


Social Software @ Your Library

More resources:

Technorati: http://www.technorati.com



Social Software @ Your Library

More resources:

Library Technology Reports: http://www.techsource.ala.org/ltr/



Thanks!

Thanks! View this presentation at: http://web.simmons.edu/~cody1/socialsoftware/

This presentation was created in HTML using CSS. There was no PowerPoint involved in this presentation except as a nagging bad example. The layout and stylesheet are available to borrow from Jessamyn West via a share and share alike creative commons license. See source code for details or click here.

http://www.librarian.net/stax/1286/presentations-without-powerpoint-how-i-do-it/


slides version | printable version